How to choose a domain name for a website

The address of your website on the Internet is called a domain name.

It’s important to approach the selection of a domain name responsibly, as it is chosen only once. Changing the domain name of an established website can lead to significant losses in visitors, potential clients, and, consequently, financial losses.

When choosing a domain name, it is advisable to follow several rules:

1. The domain name should be short, no more than two words.

2. The domain name should be easy to remember, so use clear domain names.

3. The domain name should be meaningful. It would look odd if a website dedicated to building materials has a domain like aqua or voda. The domain name should match the theme of your website.

4. For writing the domain name, use transliteration or translation into English, except for names in the .рф domain zone. Do not mix English words and transliteration in one domain name or use complicated forms of words. Such options can be difficult to perceive.

5. It’s better not to use numbers in the domain name.

6. Owners of personal websites or blogs often use their first and last names as the domain name. If your name or surname is rare, there won’t be any issues. However, if you are Petya Ivanov, it will likely take some time to come up with an available domain name.

7. The domain zone should harmoniously match the chosen words.

8. Consider several suitable options for the domain name, as you may encounter registration issues if the name is already taken.